Skip links

About Us

ExcellenceCommitmentQuality

Our growth story

Driven by our unwavering determination, we have curated a delightful assortment of India’s most beloved snacking choices across diverse categories. Sheetal Cool Products Ltd stands as a prominent force among the rapidly expanding FMCG companies in the nation. With our ever-growing family of over 35,000 retailers, we proudly showcase our brand in both Indian and global markets, offering a remarkable range of over 100 ice cream flavors, savory delights, frozen delicacies, and dairy products.

As we forge ahead, we find ourselves at a pivotal juncture, ready to script new chapters in our journey of growth. Our aim is to spread the essence of purity and deliciousness by reaching new destinations and connecting with new individuals who seek quality products.

A VISION THAT GREW
INTO AN ENTERPRISE

From a small pan shop to a global level FMCG brand, at Sheetal Cool Products Ltd. (SCPL), we believe that this is just the beginning of our story.

Embarking on this journey in 1987, Late Shri Jagdishbhai D. Bhuva installed a small kiosk named 'Sheetal Pan & Cold Drinks' in Amreli, a small town in Gujarat.

Today, Sheetal Cool Products boasts a state-of-the-art manufacturing facility with 80,000 litres/day milk processing, 2,00,000 litres/day ice cream production, and 20,000 kg/day namkeen production capacity. With time, many things may have changed at SCPL, but serving people with 'quality and quantity at a reasonable price' remains at the core of everything we do.

VISION 2030

To become one of the leading food companies in India with an annual turnover of ₹ 1,500 crore.

MISSION

We are on a mission to serve the finest quality food and dairy products to a national and global clientele, manufactured in world class safety and hygiene at a price that delights each customer.

OUR VALUES

Quality in<br>
all aspects

Quality in
all aspects

Every action for every task at Sheetal is driven by the ideal to maintain the highest quality standards.

Team<br>
Work

Team
Work

We work together as multiple teams and ultimately as one big, happy team with a common set of beliefs and goals.

Collective<br>
Growth

Collective
Growth

True growth is when everyone grows together. We always focus on collective growth while facilitating individual growth too.

Continuous<br>
Improvement<br>
& innovation

Continuous
Improvement
& innovation

The more we continue to improve ourselves and our processes, the better we are able to serve. Innovation is a non-stop process at Sheetal.

Social<br>
Responsibility

Social
Responsibility

We never forget or shirk away from our responsibility towards our customers, clients, stakeholders, employees, business partners, community and the environment.

Relationship<br>
for lifetime

Relationship
for lifetime

We believe in forging true relationships based on honesty and commit to them for lifetime.

CORE PURPOSE

To bring happiness and joy in people’s lives.

TIMELINE